DOCOsoft
Simplifying complexity with insightful insurtech
Brand evolution for tech experts in global insurance and financial services markets.
Tech trailblazers: DOCOsoft redefines Insurance Automation
DOCOsoft is a technology brand for the insurance industry with a long-standing record of success. Since the late 90s, they’ve developed specialist software that empowers people through automation. Their claims management system brings clarity to a complicated marketplace, helping insurers and reinsurers maximise performance.
With a vision of being the driving force behind businesses to advance the insurance industry, DOCOsoft knew they needed to step up and stand out. By reframing their value proposition and refreshing their image, they wanted a brand that better reflects their ambition and communicates their purpose of enhancing human performance to ensure real people stay relevant. In a traditionally corporate world, DOCOsoft also wanted to break away from the ‘norm’ and show they have a fun side.
What we did
Brand strategy
Brand identity
Brand guidelines
Brand DNA
Branded comms
Marketing assets
Social media toolkit
Messaging
Corporate video
Ongoing support
I feel so proud to be representing the DOCOsoft brand now, and there's an air of confidence amongst staff. We finally feel like we're ahead of our competitors. Thank you, Threerooms!
Tally Judge
Head of Marketing
DOCOsoft
Revitalised brand empowers insurance innovation and growth
A vibrant, eye-catching and communicative brand refresh emerged that lives boldly across every touchpoint and can flex to handle their ambitious growth plans. Shining a light on both tech and humans – be them clients or team members – DOCOsoft now occupies a place in the market where they are in complete control of their capabilities to propel insurance firms into the future as things change in a fast-paced marketplace.
